Politecnico Grancolombiano | Colombia
Dr. July Alexandra Villalba Rodríguez, Ph.D. in Complex Thought (Multiversidad Real Edgar Morin, 2024), Magister in Innovation Management (Universidad Tecnológica de Bolívar, 2019), and Professional in International Business (Universidad Piloto de Colombia, 2014), has built a distinguished career as a program director, academic coordinator, and research-oriented educator. Her expertise bridges the domains of international business, innovation, and emerging technologies, fostering synergy between academia and industry. As a key academic partner in the Futurexpo Program, led by ProColombia, the Ministry of Commerce, Industry and Tourism, and the Politécnico Grancolombiano, Dr. Villalba has played a pivotal role in empowering Colombian entrepreneurs and business leaders to adopt digital innovation in their export strategies. Her national lectures on “The Use of Artificial Intelligence in Market Research” have reached over 3,200 participants, including entrepreneurs, students, and representatives from productive sectors across more than 33 municipalities in Colombia. This initiative aims to strengthen the export capabilities of micro, small, and medium-sized enterprises (MSMEs), democratizing access to cutting-edge technological tools. In conclusion, the Futurexpo initiative under Dr. Villalba’s academic leadership exemplifies research with measurable industrial, social, and economic impact. It not only enhances Colombia’s global competitiveness but also promotes the responsible and strategic use of artificial intelligence within local industries. This project stands as a testament to how innovation, education, and technology integration can collectively drive sustainable business growth and national progress.
Featured Publications
Villalba Rodríguez, J. A. (2021). Ciudades globales e innovación: Partiendo del concepto a la realidad actual empresarial de Colombia. En Análisis de la transformación digital (Cap. 6).
Villalba Rodríguez, J. A. (2021). Del método científico a la innovación empresarial: Una reflexión compleja desde la transdisciplinariedad. Mundo FESC, (21). ISSN 2216-0388.
Villalba Rodríguez, J. A. (2021). Innovación: De la teoría a la realidad empresarial de Colombia. En Análisis de la transformación digital (Cap. 8).
Villalba Rodríguez, J. A. (2020). La responsabilidad social empresarial frente a los beneficios tributarios y la imagen corporativa. Apuntes Contables, (27).